GMG reviews marketing after Jazz FM boss quits

Nicola Thomson, head of marketing at Jazz FM, has left her job at the Guardian Media Group-owned station after over three years in the post. Thomson, who has been away on maternity leave, has left to pursue other interests in media.

GMG Radio is now reviewing the marketing team across its three brands, which include Smooth FM and Real Radio, before deciding whether to recruit a replacement for Thomson or restructure the team.

GMG chief executive John Myers was expected to restructure the marketing department following the March launch of Smooth FM, the repositioned Jazz FM North West. Myers oversaw Smooth FM’s launch campaign, created by Clear Marketing. Smooth FM now has a broader playlist to attract a wider audience (MW December 11, 2003).

Thomson was appointed as the station’s first head of marketing in 2001 (MW May 24, 2001) and was responsible for its rebranding, which included ditching its chameleon brand icon (MW January 23, 2003). She also appointed Kitcatt Nohr Shaw to handle the brand’s &£2m creative business and Manning Gottlieb OMD to handle media planning and buying.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here