Ofcom’s latest Digital Television Update shows that increasing numbers of UK digital households – currently 55.9 per cent – are buying additional set-top boxes. In particular, a quarter of new Freeview sales are to homes that have already switched to digital.
McCann Erickson has won a pitch to handle a multi-million pound over-arching branding task for the Co-operative movement’s consumer businesses. MediaCom and Naked have also been appointed to work on media strategy and planning for the account, which takes in the food retailing, funerals, banking, travel and pharmacy businesses of the society’s members, including the […]
Standard Lite, Associated Newspaper’s free lunchtime newspaper for London, has launched but missed its given availability time of 11.30am by 30 minutes. It’s believed the delay was due to heavy traffic and teething problems
PepsiCo maintains that Abbott Mead Vickers.BDDO will continue to handle its Diet Pepsi advertising business in the UK despite a switch of lead agency in the US. In the US, PepsiCo has moved its account from BBDO to sister agency DDB.
Diageo is preparing to sign a multi-million pound headline sponsorship deal between its Johnnie Walker whisky brand and the McLaren Mercedes Formula One racing team. The news comes as Imperial Tobacco plans to withdraw its West brand sponsorship from the team next summer as a result of tobacco sponsorship restrictions that come into force in […]
Motorola, the world’s third-largest mobile phone maker, is reorganising its business into four groups: personal electronics, networks, government and enterprise, and broadband.
Enterprise IG has recruited former Volvo marketing chief Craig Fabian as head of brand engagement at its UK offices. The appointment is part of a raft of management changes at the WPP Group-owned brand and design agency, which also sees former Financial Times senior editor Alan Brew appointed worldwide president, with responsibility for marketing and […]
BT is to merge the side of its retail division that deals with big companies, with BT Global Services. The Major Business Team, which employs 6,000 people, will continue to be headed by Gary Bullard. The move follows the recent departure of retail chief executive Pierre Danon
Carat Direct Communications has been appointed to handle Alliance & Leicester’s £7.5m press buying and planning business. The business moves from MediaVest Manchester, which retains the £8m television buying and planning account.
Christmas is here again, costing the economy and the NHS billions – and Santa will need a safety harness for that hazardous flue descent
McCann Erickson Birmingham has been appointed to handle an advertising push to clear Courts’ stock before the brand disappears altogether. No buyer has been found for the chain. The agency has been given the brief by SB Capital Europe, the retail investment turnaround specialist that has been appointed as agent by the administrators KPMG to […]
Royal Mail is increasing the price of a first-class stamp by 2p to 30p from April next year. The increase is designed to prepare the organisation for open competition in 2006.
New Balance is repositioning as a fashion brand in an effort to increase sales in Europe. The brand has appointed fashion consultancy Canoe to handle the change. The company has created a new division to focus on the development of its lifestyle brands, New Balance Classics and PF Flyer. It has appointed former national account […]
Carat Direct Communications has been appointed to handle Alliance & Leicester’s £7.5m press buying and planning business. The business moves from MediaVest Manchester, which retains the £8m television buying and planning account.
Masterfoods has appointed Joshua to handle the £3.3m UK direct marketing business for its pet care brands. The company spends £17m above the line advertising its pet foods in the UK.