BskyB reports highest television viewing
BSkyB recorded its highest share of television viewing over the Christmas period for the week ending January 2, taking 9.6 per cent of viewing across all UK households.
BSkyB recorded its highest share of television viewing over the Christmas period for the week ending January 2, taking 9.6 per cent of viewing across all UK households.
IPC Media is launching a women’s weekly magazine titled Pick Me Up, backed by a £6m marketing and advertising campaign.
The New York Times Company is to buy 49 per cent of the Metro Boston newspaper, one of Metro International’s stable of free newspapers around the world aimed at commuters.
Guardian Media Group Radio is the first radio group to sign a partnership deal with GWR Group to use the ‘Hear It Buy It Burn It’ music download service across its Real Radio brands.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.