NHS anti-smoking ad has real quitters
The NHS’s new anti-smoking campaign features people who have successfully quit the habit. It is a departure from the past when it has used images of dying smokers.
The NHS’s new anti-smoking campaign features people who have successfully quit the habit. It is a departure from the past when it has used images of dying smokers.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.
Wise has driven much of its growth to date through word of mouth, but having evolved its proposition, the international banking platform believes now is the time to launch its first global brand campaign as it looks to build awareness.
Some CMOs are “selfish” staying in their posts too long and not letting others progress, suggests Asahi CMO Grant McKenzie.