NatMag-Rodale appoints md
NatMag-Rodale, the joint venture between the National Magazine Company and Rodale International, has appointed Rita Lewis, publishing director of rival Hachette Filipacchi UK’s Red, as managing director.
NatMag-Rodale, the joint venture between the National Magazine Company and Rodale International, has appointed Rita Lewis, publishing director of rival Hachette Filipacchi UK’s Red, as managing director.
NatMag-Rodale, the joint venture between the National Magazine Company and Rodale International, has appointed Rita Lewis, publishing director of rival Hachette Filipacchi UK’s Red, as managing director.
The Financial Times has appointed Michael Rzesnitsek (right) as managing director. He is currently managing director of FT Deutschland, a joint venture with Gruner & Jahr.
If marketed properly, a scientific study claiming that churchgoers outlive non-believers could see the pews packed to the rafters
Allwyn took over the National Lottery licence from Camelot in February and is aiming to inject some “magic” into the Lottery’s individual games to recruit new and lapsed players.
This week our marketing columnist asks and then answers the most annoying question of them all.
Since launching its global platform ‘It has to be Heinz’, the food brand has been able to move at pace to respond to local trends, allowing it to create its latest ad in record time.
Despite indications that large businesses will invest in innovation and marketing to drive growth, cost-cutting and efficiencies are still top-of-mind for many, according to a new report.