P&O Ferries appoints Designate to ad account
P&O Ferries has appointed Brighton-based travel and leisure specialist Designate to handle its advertising account. The ferry company plans to relaunch with a new pricing structure later this year.
P&O Ferries has appointed Brighton-based travel and leisure specialist Designate to handle its advertising account. The ferry company plans to relaunch with a new pricing structure later this year.
O2 is to be the first company to use wearable versions of short-range wireless devices to distribute content to mobile phones. Rugby fans at next Sunday’s Six Nations match in Dublin will be able to get ringtone versions of the English national anthem and the official Irish rugby anthem. English fans arriving at Dublin airport […]
Worcestershire Sauce-manufacturer launches campaign in wake of Sudan 1 cancer scare
Capital Radio Group and GWR Group, the radio operators that are expected to merge this May, have agreed to sell Century 106 in the east Midlands. The decision follows concerns from the Office of Fair Trading about the affect the merger would h
Allwyn took over the National Lottery licence from Camelot in February and is aiming to inject some “magic” into the Lottery’s individual games to recruit new and lapsed players.
This week our marketing columnist asks and then answers the most annoying question of them all.
Since launching its global platform ‘It has to be Heinz’, the food brand has been able to move at pace to respond to local trends, allowing it to create its latest ad in record time.
Despite indications that large businesses will invest in innovation and marketing to drive growth, cost-cutting and efficiencies are still top-of-mind for many, according to a new report.