Media Initiatives Group to sell advertising space aboard P&O Ferries
Media Initiatives Group has been appointed to sell advertising and promotional space aboard P&O Ferries. The company’s 18 ships carry plasma screens and poster sites.
Media Initiatives Group has been appointed to sell advertising and promotional space aboard P&O Ferries. The company’s 18 ships carry plasma screens and poster sites.
News Group Newspapers, publisher of The Sun and News of the World, is reviewing its £15m advertising business held by TBWA/London. The review is being handled by the AAR.
The National Trust is looking for a marketing manager following the departure of Jorj Jarvie, who left the charity last month.
The Manchester Evening News will launch its free Lite edition, to be hand-distributed, on March 21. The free edition replaces the paid-for fourth daytime edition and will have an initial print run of 10,000.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.