Telegraph Group takes axe to sales operation

The Telegraph Group is thought to be making up to 30 of its sales team redundant, including some long-serving staffers.

The publisher has said it is making redundancies in Telegraph ad sales in line with cuts in the editorial team of approximately 17 per cent. The sales department has a head-count of about 180 people.

A restructure had been expected at the Telegraph, following a clear-out of senior management, including group sales director Chris White-Smith, last year. New executive director Dave King appointed former Zenith Optimedia head of press and radio Jim Freeman as head of trading in January (MW January 13).

Group ad manager Jonathan Wilson and display advertising manager Ken Breen are thought to be retaining their positions, but ad director of classified Stephen Dunk is believed to be among those leaving.

Former senior Telegraph executives have expressed surprise at the job cuts. One says: “The head-count is already a lot lower than that of The Sunday Times or The Guardian.”

The Telegraph declines to comment on the numbers taking redundancy, but a spokeswoman says: “It’s a minimum of front-line sales staff and will not impact on client service. Client interests will be strengthened with a charter for customer service and media agency assessments.”

The Telegraph is making the cuts to help finance a &£150m investment in new production facilities that will offer improved colour in its newspapers.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here