The Diary has…

The Diary has wiled away many an hour playing Buckaroo!, Hungry Hippos and I Vant To Bite Your Finger, so it was delighted to see Media Mogul single-handedly leading the Noughties’ board game revival.The makers of the Media Mogul board game, which will include the logos of 90 major media brands, are targeting 18- to 30-year-olds who ‘Work hard? Play harder’. The first edition of the game will be launched at Hamleys Toy Festival in September, but any company wishing to join the likes of Channel 4, Classic FM and Hello! in having their logo included in the game must send their details to www.mediamogul.biz by April 15. The Diary is impressed to see something as old-fashioned as a board game being used to show how the media industry works, and can’t wait for the PlayStation version to come out so that it too can join in.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here