Vodafone and 02 face allegations of overcharging
Vodafone and O2 have been called before the European Commission to face allegations of overcharging. The claims could result in multi-million-euro fines for the mobile phone operators.
Vodafone and O2 have been called before the European Commission to face allegations of overcharging. The claims could result in multi-million-euro fines for the mobile phone operators.
While the UK’s ad market grew 6% in 2023, total growth when discounting high inflation rates was -1.2%, according to the latest report from the AA and WARC.
Inclusive marketing drives meaningfulness and differentiation for Lego, says brand boss Carolina Teixeira, measures closely linked to price elasticity.
Marketing boss Richard Warren claims boards see advertising as a running cost, meaning marketers shouldn’t “cloak” campaigns in the word “investment”.
Overall digital advertising spend grew 11% in 2023 to £29.6bn, according to data from IAB and PwC.