ITV pulls celebrity Wrestling from Saturday evening slot

ITV is pulling Celebrity Wrestling from its early Saturday evening slot, following its battering in the ratings by BBC1’s Doctor Who. Last Saturday, it was watched by 2.6 million viewers, a 14 per cent share.

…ITV is pulling Celebrity Wrestling from its early Saturday evening slot, following its battering in the ratings by BBC1’s Doctor Who. Last Saturday, it was watched by 2.6 million viewers, a 14 per cent share.

Recommended

Fox Kalomaski holds on to Star Alliance business

Marketing Week

Airline consortium the Star Alliance has reappointed Fox Kalomaski to handle its &£1m advertising account. The agency is thought to have seen off challenges from FCB London and McCann Erickson for the business. Fox Kalomaski will be responsible for launching and developing a corporate incentive scheme called Star Alliance Company Plus. The scheme allows companies […]

Why not take aim at apathy?

Marketing Week

With reference to Nick Higham’s article (MW April 28) on precision political marketing and its use by the main parties to target marginal seats and floating voters, I think there is a huge missed opportunity, a use to which Mosaic and other voter-targeting tools could have been put in the election: targeting non-voters. As voter […]