2.4 million subscribe to Vodafone 3G
Vodafone has announced that it has signed up 2.4 million subscribers to its 3G service and reported a three per cent rise in pre-tax profits to &£10.9bn in the year to March 31.
Vodafone has announced that it has signed up 2.4 million subscribers to its 3G service and reported a three per cent rise in pre-tax profits to &£10.9bn in the year to March 31.
USA: Stars who go to jail can find it difficult to rebound – and the brands they endorse can suffer, too.
Hand-held gaming device company Gizmondo has appointed Ogilvy & Mather (O&M) to handle its £10m advertising business in the UK following the resignation of Mother earlier this month.
Manchester United fans opposed to Malcolm Glazer’s £790m takeover are preparing to intensify their attack on the club’s sponsors by targeting their advertising. Shareholders United, which owns two per cent of the club’s remaining shares and claims to have 31,000 members, is considering making thousands of individual complaints about every ad from sponsors, which include […]
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From the impact of marketing budgets being cut to the value of longevity, it’s been a busy week. Here is my take.
Netflix says it will stop reporting subscription numbers, instead looking at engagement as a key indicator of customer satisfaction and the future strength of the business.
‘That’s why mums go to Iceland’ has been a long-running slogan for the retailer, but it has been tweaked to reflect “all aspects” of its consumer base, its chairman says.
In a bid to create best-in-class teams, how are marketers striking the balance between rewarding existing talent and bringing in new blood?