WCRS creates £5m TV campaign for Radox Shower brand
WCRS has created a £5m TV campaign to support the Radox Shower brand.
WCRS has created a &£5m TV campaign to support the Radox Shower brand. It is understood to be the biggest investment in the brand by owner Sara Lee Household & Body Care to date. The campaign, which breaks on June 10, will use the “Radox, that’s better” strapline.