WCRS chief sticks his Wnek out

And so to the Marketing Society’s Summer Campus in the City last week, where the star of the show wasn’t Diageo’s Syl Saller, who claimed that Smirnoff Ice had made alcopops manly (the Diary challenges any man to order a bottle at the Ruptured Spleen in Grimethorpe on a Friday night, just after the stripper has finished), nor was it Ivan Pollard of the Ingram Partnership for heriocally playing Bucks Fizz classic Making Your Mind Up as part of his lecture.

No, the hero of the hour was undoubtedly WCRS chief Stephen Woodford, who only found out he was to give a talk two days before the event, which itself had been a year in the planning.

Woodford didn’t shy away from expressing his dismay at being a last-minute replacement, but made no mention of the man he’d replaced. Maybe he found the whole thing too much of a pain in the Wnek.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here