Advertising Association reports year-on-year increase in ad spend

The Advertising Association has reported a year-on-year 5.3 per cent increase in advertising spend for the first quarter of 2005. The total spend for the quarter was &£3.9m, which is a 3.5 per cent increase in real terms. The figures have been published in the Quarterly Survey of Advertising Expenditure, and include data across all media channels.