Tiscali in multi-platform film release

Tiscali has linked up with UK independent film maker Dogwoof Digital for the first multi-platform release of a film. The award-winning mystery thriller EMR is to have a simultaneous cinema, online and DVD retail launch this Friday.

The film opens in selected cinemas across the UK and will also be on sale on DVD in high street outlets, including the SilverScreen chain and online stores such as Play.com and amazon.co.uk for &£12.99. Finally, Tiscali broadband users will be able to download EMR for &£2.50 via Tiscali’s Film Club.

EMR producer John Lentaigne says: “While there has been talk of multi-platform releases in the US recently, this is the first time in the UK, in Europe and as far as we know in the world that a film has been simultaneously released in this way.”

Tiscali has been experimenting with film downloads for some time now. Broadband users can view five short films a month free on tiscali.co.uk, while Tiscali is also a major sponsor of the Raindance Film Festival 2005 and hosts a monthly showcase for emerging talent. Dogwoof will now work with Tiscali to source innovative films for downloading.

EMR, shot for under &£40,000, is a thriller that mixes elements of a number of popular urban myths, including organ-theft, alien abduction and sinister pharmaceutical companies. It has won awards in the UK, Germany, Korea and the US.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here