Heekin to leave Euro RSCG Worldwide

Sir Alan Sugar stars in Premium Bonds ads

As surely as swallows herald summer, at the first whiff of recession one of the big advertisers has massively cut its marketing and media spend. Those with long memories will recall that Heinz has something of a reputation as a spend-slasher. A decade ago, it created notoriety for itself by sensationally cutting its main media […]

BMB has been appointed to handle the £7m launch of Northern & Shell-owned celebrity magazine OK!