BUPA hands extranet brief to Space01

BUPA Individual Protection has appointed full-service digital agency space01 to create an extranet for its network of independent financial advisers.

BUPA IP is part of Bristol-based BUPA Health Assurance, the division of the healthcare giant that sells critical illness insurance, income protection and life assurance to consumers. Its products are sold by independent financial advisers and other brokers, and the new extranet will provide the sellers with back-office support, information on the latest products, sales support tools and access to a library of marketing materials.

The BUPA IP extranet will be launched at the end of this year.

BUPA offers health insurance, life insurance and other protection products, and runs hospitals and care services for the elderly and young disabled. It has 7.8 million customers in 180 countries.

Space01 was set up in September last year by former executives from M&C Saatchi and that agency’s digital arm, eMC Saatchi, with backing from software development company Practiv.

It has worked for a range of clients including Friends Provident, the recently launched Islamic Bank of England, Bright Grey and Clerical Medical.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here