Butlin’s first resort hotel opens
Butlin’s first resort hotel opens this week.
Butlin’s first resort hotel opens this week. Called The Shoreline, it is designed to look like a cruise ship and is located in Bognor Regis.
Butlin’s first resort hotel opens this week.
Butlin’s first resort hotel opens this week. Called The Shoreline, it is designed to look like a cruise ship and is located in Bognor Regis.
Renault
Standard Life faces a difficult task persuading its voting members to opt for demutualisation.
Henkel is teaming up with Lycra to launch a range of Schwarzkopf hair products.
Analysing £1.8bn of media investments across the UK, a post-Covid/Brexit advertising effectiveness study found profitability varies greatly by media, with TV the greatest driver of overall profit volume.
While its tactics will evolve, the fast food giant believes the consistency of its overarching marketing strategy is what grounds the brand.
Agencies will complain pre-testing snuffs out the creative spark, but in reality it helps brands identify the best-performing ads and make them even better.