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Lovefilm launches online game rental

Marketing Week

Lovefilm.com is launching an online games rental service tomorrow (Thursday), offering subscribers the latest PlayStation 2 chart titles alongside the nearly 30,000 DVD titles in its catalogue. The online DVD rental company, which is locked in a battle for market leadership with ScreenSelect, claims it is the first company to offer online game rentals in […]

Ipoints signs up five new partners

Marketing Week

Ipoints, the UK internet rewards scheme, has signed up five new partners: CD retailer 101cd.com, online florist bunches.co.uk, gift site Prezzybox.com, books e-tailer countrybookstore.co.uk and jewellery.tv. Each company will offer customers ipoints as rewards.

We’re all just doing what we do best

Marketing Week

Congratulations to Grant Duncan (MW August 11). He tells us ad agencies have to change their 1950s ways, adapt to multi-channel strategies and, what is more, that his agency has succeeded in this. With an open plan office to boot. This all appears very laudable, as does the “media neutral” stance adopted by many below-the-line […]