Campaign to promote Hyundai’s 4×4 range

Carlson Marketing Group has created an integrated campaign to promote Hyundai’s 4×4 range, with the strapline ‘We make ’em tough so you can treat ’em rough’.

Carlson Marketing Group has created an integrated campaign to promote Hyundai’s 4×4 range, with the strapline ‘We make ’em tough so you can treat ’em rough’.

Recommended

FSA shortlist

Marketing Week

The Financial Services Authority is understood to have shortlisted Bartle Bogle Hegarty/Dare, Vallance Carruthers Coleman Priest/Glue, Walsh Trott Chick Smith/EHS Brann and McCann Erickson Manchester/Random for its £5m financial management cam

Trafalgar’s French fifth columnists

Marketing Week

Pity poor Revolver, the PR and guerrilla marketing agency. Though its stunt of laying 95,000 plants in an intricate pattern in Trafalgar Square to promote Loire Valley wines received a lot of national press, certain sections of the general pub