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Skype names ex-Microsoft executive marketing chief

Marketing Week

Skype, the company that pioneered voice over internet protocol (VOIP) services, has appointed Saul Klein as vice-president of marketing. Klein, the co-founder of online DVD rental company Video Island, will oversee Skype’s global marketing strategy and report to chief executive Niklas Zennström. “Saul will centre his efforts on consistently delivering the Skype experience to our […]

Npower starts UK push for the Ashes

Marketing Week

Npower is rolling out a national press and radio campaign today, as part of its effort to get the nation behind the England Cricket Team for the fifth Ashes Test. It aims to encourage the public to sing the well-known hymn Jerusalem. The England & Wales Cricket Board is supporting the campaign as npower hopes […]

Toucan picks ex-Compass chief as marketing head

Marketing Week

Telecoms company Toucan has appointed former Compass Group marketer John Prior as its first marketing director. Prior, who has already joined Toucan, will be responsible for spearheading the company’s assault on the UK telecoms market. Toucan marketing manager Miles Barry will report to Prior. The company, which is owned by US-based telecoms company IDT, introduced […]