Energy Savings Trust hunts digital agency

The Energy Savings Trust (EST) is searching for a lead digital communications agency, in a move that is likely to lead to a review of its entire digital arrangements.

It is not known whether incumbents i-Level, the Reading Room and Tullo Marshall Warren have been asked to repitch. Mustoes handles EST’s above-the-line advertising, which is unlikely to be affected by this pitch.

The pitch is likely to be overseen by director of marketing Matthew Wright, who joined in May (MW April 7).

The government body aims to encourage companies and consumers to use sustainable energy, cut carbon dioxide emissions as well as stimulate the demand and supply of cleaner-fuelled vehicles.

It uses its website as a hub to provide businesses and consumers with information in order to achieve these goals.

When it relaunched its website in 2002, EST supported the revamp with a &£6.5m above-the-line campaign.

Visitors to the site can search for energy-efficiency grants, access a database of recommended products and search for local energy installers. A “savings wizard” can calculate the savings that can be made by adopting energy-efficient measures.

The site is promoting the Recycle for London text scheme where householders can text “recycle” to a given number in order to find out how to recycle in their area.

According to the Energy Savings Trust, Londoners produce 3.4 million tonnes of rubbish a year that is not recycled.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here