Berlin Cameron/Red Cell supports WSJ compact launch
Berlin Cameron/Red Cell has created a global advertising campaign to support next month’s launch of the compact version of the Wall Street Journal international editions.
Berlin Cameron/Red Cell has created a global advertising campaign to support next month’s launch of the compact version of the Wall Street Journal international editions.
SsangYong UK has appointed Dave Coop as commercial director.
Media Planning Group has been awarded the planning and buying account for Dot Mobile, the low-cost mobile phone company launched exclusively for students (MW last week).
H&M has axed model Kate Moss from an advertising campaign due to run in November following newspaper revelations about her alleged cocaine use.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.
Wise has driven much of its growth to date through word of mouth, but having evolved its proposition, the international banking platform believes now is the time to launch its first global brand campaign as it looks to build awareness.
Some CMOs are “selfish” staying in their posts too long and not letting others progress, suggests Asahi CMO Grant McKenzie.