Colt appoints brand director
Colt, the telecoms company, has appointed Mark Savage, who headed London 2012’s brand team, as brand director. Savage has launched an awareness-building campaign by branding 220 London taxis with Colt livery.
Colt, the telecoms company, has appointed Mark Savage, who headed London 2012’s brand team, as brand director. Savage has launched an awareness-building campaign by branding 220 London taxis with Colt livery.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.