The Entertainment and Leisure Software Publishers Association (ELSP) announced yesterday (Tuesday) that it has arrested seven people after police and Trading Standards officers, alongside representatives from the game and film industries, targeted car boot sale counterfeiters in Staffordshire at the weekend. The arrests were part of the Operation Carter campaign.
Greenhushing is a symptom of marketers feeling nervous about how they communicate on sustainability, Pernod Ricard is attempting to “empower” its teams to tackle the issue.
Leadership, communication and strategic thinking are the skills most prized by CMOs, according to new research, with functional experience lagging further behind.
Exclusive data from IPA Bellwether shows more brands are expecting job losses this quarter compared to last.
Despite returning to positive volume growth, Danone’s CFO says the business will continue to make strategic price increases behind its “differentiated” products.