Jacob set for top EMEA job at Starcom

Starcom MediaVest chief executive Iain Jacob is tipped to replace Mark Cranmer as head of the agency’s Europe, Middle East and Africa group.

Sources suggest that Jacob has yet to sign the contract, but it is thought that a brief to replace him in the UK is about to go out.

Cranmer, who has been the region’s chief executive for five years, resigned earlier this summer and is not thought to have a job to go to. He will not leave the agency until March.

Jacob, however, insists that it is “not true” that Cranmer has already been replaced.

As a founder director of Bartle Bogle Hegarty Media in 1987, and then of Motive in 1995, Jacob set up Motive’s international division and became the managing director of the merged Starcom Motive in 2000. He has been by Cranmer’s side for more than a decade, and is seen as his natural successor.

Starcom UK chairman Jim Marshall is not believed to have made a bid for Cranmer’s post.

A spokeswoman for Starcom MediaVest Worldwide says: “We are not making an announcement today.”

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here