ICM research for digital music service Napster suggests that 25 per cent of the UK population would rather listen to music on PCs or MP3 players than on CD, vinyl or cassette. The survey found that 42 per cent of music fans no longer purchase music in high-street record stores, citing difficulty in finding the right music as the main reason…
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.