EMI Music UK has linked up with pay-to-play digital company Inspired Broadcast Networks to put broadband touch-screen listening posts in 30 independent record shops.
The devices, called Soundscreens, can be updated remotely by EMI, daily. EMI will also be able to tailor content regionally, for instance to support local appearances by a particular band. Consumers can listen to the latest releases, watch recent videos, view exclusive artist interviews and browse DVDs.
EMI Music UK head of field sales and promotions Phil Armorgie says each post will initially have ten albums loaded on it. He adds: “We’re launching this in independent stores because they are very important to us – they help break a lot of new acts.”
Inspired already operates 15,000 networked pay-to-play terminals in pubs, clubs, shops, betting offices, bingo halls, motorway services, universities and casinos.
â¢Digital services and payphone company Spectrum Interactive has signed a deal with Virgin Retail to put coin-operated internet terminals in bigger Virgin stores. Three stores, including the flagship Oxford Circus Megastore, will be equipped by Christmas, with another 14 online in the New Year. Spectrum is also talking to Virgin Digital about providing access to its digital music download service via the terminals.