Ippimail unveils e-mail for charity service

Ippimail, a new free e-mail service that donates 45% of its profits to charity, launches this week (Friday).

By using an Ippimail address, users contribute to their chosen good causes on a daily basis – 45% of income generated from the sale of conventional banner advertising on the ippimail website is donated to charity.

A further 10% is donated to the non-profit corporation that supports the Open Source programming community.

Simon Martin, whose brainchild Ippimail is, says the service offers advertisers a communications route which allows them to benefit from a “halo effect” – the associated feel-good factor of advertising on a site where money is generated for charity.

Ippimail has already signed up a range of charities. These include Save the Children, the Terrence Higgins Trust and Breast Cancer Care, and Ippimail expects further organisations to follow suit.

“Ippi” means a helping hand or “to do one’s bit” in Japanese and a helping hand forms part of the Ippimail logo.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here