Heinz hires P&G chief as UK and Ireland president

Heinz has appointed David Woodward, sales director at Procter & Gamble, as the president of Heinz UK and Ireland.

Heinz has appointed David Woodward, sales director at Procter & Gamble, as the president of Heinz UK and Ireland.

He replaces Jane Miller, who stepped down last month after just a year in the role.

Last summer, Miller was forced to cut advertising spend completely (MW July 21) following poor sales.

Woodward, who takes over on June 26, will also be part of Heinz’s European leadership team. He will report to Scott O’Hara, who is Heinz Europe president and chief executive, and executive vice-president of H J Heinz Company. O’Hara has been acting as interim UK president.

Miller, who left for personal reasons, was brought in last May after former UK president Stefan Barden was moved to focus on strategy. He has since joined Northern Foods.

Miller has faced a number of issues during her tenure including a major strategic review of Heinz’ frozen food and seafood arm in Europe and the acquisition of HP Foods.

She also created a marketing council, which she headed (MW September 29).

Prior to joining P&G, Woodward was the vice-president customer strategy and innovation at Gillette Group International in Europe. He also spent eight years at Coca-Cola Enterprises. O’Hara says: “He demonstrated ability to deliver results in the UK and Ireland region. That and his extensive knowledge of the consumer products industry there make him the ideal candidate to take on this pivotal leadership role.”

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here