Lloyds TSB axes Rankin in wider marketing cull

Lloyds TSB has axed the role of current accounts director Gordon Rankin as part of a cull of its senior management and marketing functions.

The high street bank has confirmed that Rankin, a former Barclays senior marketer, is working out his notice period.

He is the latest high profile name to leave Lloyds TSB since Terri Dial was brought in as group executive director of its UK retail banking arm 12 months ago.

Group marketing director Helen Stevenson announced she was to leave the high street bank at the end of March, and head of marketing Alan Gilmour left in January after being given a new role late last year (MW November 24, 2005).

Last month former head of card programmes Katrina Cliffe was confirmed interim consumer banking marketing and communications director after her role was axed (MW April 6).

A spokeswoman has confirmed that Rankin’s role was being axed as part of a wider restructure of the consumer operations. She says he is now looking for roles “within and without” Lloyds TSB and is working out his notice.

Rankin, who also held responsibility for the bank’s cash management and community financial services programmes, joined Lloyds TSB from rival Barclays in December 2003.

He spent 14 years at Barclays rising to marketing director of Barclays Private Clients division until it was subsumed into the consumer team.

Rankin has also held marketing roles at Cadbury Schweppes, Kellogg’s and Bulmers.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here