BT and BSkyB have won the rights to show “near live” Premiership football matches on a pay-per-view basis for the next three seasons. The deal covers matches not included in the live coverage packages won by Sky and Irish broadcaster Setanta last month. The coverage will be available on Sky and BT’s forthcoming Vision TV service.
Morrisons is trialling the personalised, AI-powered initiative, which rewards shoppers for purchasing particular brands they select from a list, something it says will provide value for both the consumer and brands.
Newly appointed chief brand officer Ije Nwokorie will take over as CEO next year.
The direct-to-consumer flower business is reducing its marketing spend as it shifts its focus from growth to profitability, following £100m in operating losses last year.
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here