UpMyStreet.
UpMyStreet.com has created a service for the House of Commons Information Office to help people contact their MP. It was awarded the two-year contract for the Find Your MP service after a competitive tender, and will create and hosting the service. Visitors to the Parliament UK website can search by postcode, constituency or MP’s name to find their MP.
As “greenshoots” of economic recovery appear, marketers are shifting focus to promotions, events and direct marketing, according to the latest IPA Bellwether report.
Saga cut marketing spend by £4.2m in 2024, pausing investment in some areas of its insurance business in a challenged market.
Despite revenues falling 18% year-over-year in the six months to March, Asos’s CEO insists the retailer is “delivering” against its turnaround plan.
Puma’s leadership team has been waiting for the moment the brand would “invest differently” in marketing, something top marketer Richard Teyssier is confident it is doing with new teams, fewer activations and bigger brand investment.