Isabella Blow opens brand consultancy

Fashion stylist Isabella Blow has launched a consultancy to advise brands on adding a “high fashion edge” to new launches and events.

BlowUp Creative is already working with Kodak and luggage brand Samsonite. The company says it aims to help brands to raise their profile by “effectively combining couture creative ideas with media expertise”.

Blow is working with individuals across the creative and media industries including art director Sebastian Irrgang, who has worked across the fashion industry, and photographer Nricco Massimo, who has worked on brands such as Smirnoff Ice.

Blow says: “The fashion industry has always led the way in moulding how certain brand and products are revered. By merging certain products with complementary fashion images, the kudos provided the brand or company can be an extremely potent strategic platform to promote its own key messages.

The consultancy has already developed a photographic exhibition to support the Kodak EasyShare One camera and a high fashion photo spread for Samsonite.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here