Stannah Stairlifts has retained Ten Alps RMA as the media agency on its £3m account following a pitch.
Ten Alps RMA, owned by Bob Geldof, previously handled creative work as well, but those duties were handed to Leagas Delaney last month after the pitch, which was overseen by intermediary the AAR.
Stannah Stairlifts managing director Jon Stannah says: “Ten Alps RMA’s specialist knowledge of the 50-plus grey market has proved invaluable and I am pleased to retain these skills as we go forward with our new creative direction.”
Ten Alps RMA managing director Barbara Liddell says: “The team is delighted to continue the relationship with Stannah and looks forward to a successful future.”
The new work is planned for launch in January, incorporating television, press and online executions.