Ferrari picks sponsorship chief as top UK marketer
Ferrari GB is tipped to hand sponsorship chief Al Clarke its top marketing job. He will replace James Pillar, who is leaving the company to join Bentley Motors.
Ferrari GB is tipped to hand sponsorship chief Al Clarke its top marketing job. He will replace James Pillar, who is leaving the company to join Bentley Motors.
Luxury chocolate manufacturer Lindt is tipped to appoint Grey to handle its 4m UK advertising account.
Name: Malcolm CaldwellCompany: InfernoJob title: Joint Creative Director
Volkswagen has been slammed by the Advertising Standards Authority for running a press ad for the Golf GT TSI which misleadingly implied that the car had ‘low emissions’.
Allwyn took over the National Lottery licence from Camelot in February and is aiming to inject some “magic” into the Lottery’s individual games to recruit new and lapsed players.
This week our marketing columnist asks and then answers the most annoying question of them all.
Since launching its global platform ‘It has to be Heinz’, the food brand has been able to move at pace to respond to local trends, allowing it to create its latest ad in record time.
Despite indications that large businesses will invest in innovation and marketing to drive growth, cost-cutting and efficiencies are still top-of-mind for many, according to a new report.