Guardian restructures ad divisions

Guardian News & Media (GNM) is restructuring its advertising department by combining the Guardian Unlimited and display print teams into one department to be called GNM Commercial…

Chris%20Pelekanou%20Guardian News & Media (GNM) is restructuring its advertising department by combining the Guardian Unlimited and display print teams into one department to be called GNM Commercial.

The group says clients and agencies increasingly want to buy ad space across the newspaper and website rather than separately.

As part of the restructure, deputy advertisement director Chris Pelekanou (pictured) has been promoted to the new role of sales director, with overall responsibility for the merged division.

Mark Finney currently client sales manager has also been promoted to advertisement manager, clients, and agency sales manager Simon Kilby will become advertisement manager, trading.

GNM commercial director Stuart Taylor, who has been appointed general manager of The Guardian newspaper, says: "Our world-leading websites have long been part of GNM’s proposition and the formation of one department, GNM Commercial, reflects the way that clients and agencies increasingly want to deal with us."

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