Guardian restructures ad divisions

Guardian News & Media (GNM) is restructuring its advertising department by combining the Guardian Unlimited and display print teams into one department to be called GNM Commercial…

Chris%20Pelekanou%20Guardian News & Media (GNM) is restructuring its advertising department by combining the Guardian Unlimited and display print teams into one department to be called GNM Commercial.

The group says clients and agencies increasingly want to buy ad space across the newspaper and website rather than separately.

As part of the restructure, deputy advertisement director Chris Pelekanou (pictured) has been promoted to the new role of sales director, with overall responsibility for the merged division.

Mark Finney currently client sales manager has also been promoted to advertisement manager, clients, and agency sales manager Simon Kilby will become advertisement manager, trading.

GNM commercial director Stuart Taylor, who has been appointed general manager of The Guardian newspaper, says: "Our world-leading websites have long been part of GNM’s proposition and the formation of one department, GNM Commercial, reflects the way that clients and agencies increasingly want to deal with us."

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here