Rock ‘n’ roll music event in hunt for UK sponsors

A music event that aims to bring together amateur musicians and rock legends for gigs and master classes is seeking headline sponsors ahead of its launch this year.

The five-day camp, which will be held in May, will include performances and classes by Rolling Stone Ronnie Wood, Jack Bruce of Cream and Gary Brooker of Procol Harum.

The event, which has already launched in the US, has worked with music TV station VH1 and has sponsorship deals with music companies Gibson guitars, Marshall amplification and GBL speakers.

Valerie Brown, a spokeswoman for the camp, says it is seeking a similar level of sponsorship for the UK event but it is also looking for interested companies from categories such as soft drinks and credit cards.

She adds: “There is always massive media coverage when we hold our camps. We’re already planning a reality show and an extensive Web offering.”

A US reality show is in the pipeline for autumn 2007 with a possibility of a UK version running simultaneously.

The company is also planning a documentary to raise awareness of what it calls “a chance of a life time”. It is understood to be in talks with a number of production companies about the show.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here