Specsavers marketing director Andrew Molle is leaving the company after 11 years. He will be replaced by Boots marketer Richard Holmes.
Molle was responsible for introducing a new logo and launching campaigns such as “Should have gone to Specsavers”.
He said he was “extremely sad” to be leaving the company. “My time with the group has been exciting and challenging,” Molle added. “However, I feel that I have achieved all that I set out to do when I joined the company and am now looking forward to new challenges in the future, probably in a non-executive role.”
Specsavers chairman Doug Perkins said: “Guided by Andrew, awareness and popularity of the Specsavers brand have increased beyond expectation. In what can be a brutally challenging environment, the appeal of the brand has grown while the brand itself has developed in line with customer expectation and remained true to our overall aim of being the best-value opticians.”
Holmes is a former marketing director and director of healthcare at Boots the Chemist.