As avid followers of the Diary you may well have attended Integrated agency Iris’ Under The Influence event, held on April 12 in five pubs around Borough Market (MW March 29). Many people did. More than could actually fit in the pubs.
Among the speakers was the winner of the charity eBay auction, a graduate called Johnny. He placed the highest bid in what the Diary sees as a cunning move in his ongoing efforts to try to secure himself a job at Iris.
His talk in The Left and Field (aka The Wheatsheaf) was titled Brand Experiences – Creating Compelling Moments Of Truth.
Nice one Johnny, and good luck with your efforts.