Fujitsu Siemens Computers kicks off its first charitable tie-up next week in an initiative with Christian charity World Vision supported by Bayern Munich and England footballer Owen Hargreaves.
The campaign sees the technology group strengthen its commitment to sport and education in the build-up to the 2008 UEFA European Championships.
Fujitsu Siemens will offer youth sports clubs and schools across Europe the chance to buy football kits at less than half-price. For each set sold, World Vision will receive five euros, which will be ploughed into educational projects in Africa.
In addition, all teams that take part will be offered the chance to win a trip to the Euro 2008 Championships in Austria and Switzerland.
Owen Hargreaves, a member of the English national team is fronting the project.
The initiative will be rolled out across Germany, Austria, Swtzerland, France, Italy, Portugal, Spain, Netherlands, Sweden, Denmark, United Kingdom and Ireland.
“We hope that as many clubs and schools as possible will make use of this opportunity,” says Barbara Schädler, chief marketing officer at Fujitsu Siemens.