SPF 15 head takes on kids at their own game

Anyone who’s ever watched any of the It’ll Be Alright On The Night programmes will be only too aware of the timeless phrase, “never work with children or animals”.

Tamara Gillan literally heeded this advice – she decided to work against the children. A brave move, especially when you consider the odds stacked against the managing director of ad agency SPF 15. Along with entrepreneurs Ian Chamings and Atif Malik, she took on a team of three kids in a competition judged by 25 more kids on children’s BBC programme Beat The Boss. Despite the blind judging, in previous programmes the adults had never won. Think Dragon’s Den but with harsher critics.

The two teams had to design the “ultimate chillout” chair for kids. Tamara’s team, “The Big Shots” went all out incorporating mood lights, a mini-fridge and bass speakers into their plush leather offering. The kids, “The Bright Sparks”, on the other hand produced a part-chair, part-beanbag combo.

After the chairs were scrutinised by the judges a 15-10 decision came back in favour of Tamara and The Big Shots’ design. TV history (in the context of this particular programme) had been made.

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