Orange appoints multimedia director

Orange, the mobile phone operator, has appointed Katrien Barrat, a former Mobistar marketer, as its new UK multimedia and convergence director. She will report into Orange’s vice-president of marketing Jean-Pascal Van Overbeke and will be responsible for around 15 staff.

Barrat replaces Alistair Johnston who has joined rival O2 and will be tasked with driving the company’s uptake of both data and multimedia services, along with promoting existing customers to subscribe Orange’s broadband service.

Barrat was previously head of pay monthly and convergence at Mobistar.

Last month, Orange poached former Nokia global marketing director Justin Billingsley to fill the role of UK brand market director (MW July 7).

Billingsley replaced Pippa Dunn who took over as UK pay-as-you-go director last November.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here