Unilver names Rutherford replacement

UnileverUnilever has appointed Laura Klauberg as global media chief to replace Alan Rutherford, who left the packaged goods giant for Publicis in June to lead the global expansion of its digital network, Digitas.

Klauberg takes up the post at the end of the month and moves from her role as vice-president media for the Americas.

She has held a variety of roles at Unilever, including vice-president marketing shared services in the US, overseeing media planning and integrated marketing.

Prior to this she was the senior marketer responsible for Unilever’s prestige fragrance brands such as Calvin Klein, Vera Wang and Cerruti.

Rutherford left Unilever unexpectedly in June after spending more than nine years as worldwide media chief.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here