Evening Standard posts circulation rise

The Evening Standard enjoyed an impressive September, registering a month-on-month circulation increase and its first year-on-year circulation rise since July 2005, according to the latest Audit Bureau of Circulations (ABCs) figures.

The recently revamped paper’s circulation rose to 291,150, a 4.9% rise on the previous month.

It says its performance was boosted by a “strong news month” with several “breaking news exclusives”.

The ABCs figures does not take into account the recent changes at the paper.

The Evening Standard relaunched itself at the start of October, with a new website and changes to its text and headlines. It has also launched the Eros Card, a new cashless payment card that can be used at the Standard’s vendors.

Rival afternoon freesheets, London Lite and thelondonpaper recorded small month-on-month drops. Associated’s London Lite fell by 1.09% to register a distribution of 401,855 while News Internationals thelondonpaper fell 0.85% to 491,706.

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