Month: October 2007

RAB restructures to improve customer focus

Marketing Week

The Radio Advertising Bureau, the industry marketing body, is restructuring to improve its customer focus. The changes will see a strategy consultant appointed to handle each of the major agency groups to give them a single point of contact. The RAB has appointed Natalie Scott, from CBS Outdoor, Mike Holt, from independent production company Somethin’ […]

Trinity Mirror appoints new head of interactive

Marketing Week

Trinity Mirror has appointed Rick Gleave to the new role of group head of interactive. He will be responsible for driving the group’s entry into the mobile market. Gleave (pictured) joins the newspaper group from rival News Group, where he was head of mobile at its interactive division in Australia. He will report into Kerry […]

Lastminute.com hunts UK marketing director

Marketing Week

Lastminute.com has kicked off the search for a new UK marketing director just weeks after it revealed plans to make redundancies in its marketing team. It is understood that the appointment will replace interim marketing director Alistair Daly, who is leaving the company. The change comes as the travel and leisure website restructures its five […]

Motorola tests mobile tracking technology

Marketing Week

Motorola has developed a system that will monitor phone calls and text messages and will pass the information to advertisers. The technology would enable brands to target people based on their location and plans for the day. The US handset manufacturer stresses that it is only testing the technology and that it would only ever […]

Competition Commission to impose reforms on supermarkets

Marketing Week

The major retailers are facing a range of reforms to planning laws and to its voluntary code with suppliers following an inquiry by the Competition Commission. The report will be published later this week. The changes follow the third inquiry into the conduct of the grocery industry in seven years. It is understood that the […]

Havas reports strong revenue growth

Marketing Week

Havas has posted third quarter revenue growth of 7.3% year-on-year to 368m (258m), on the back of a strong performance across Europe. The marketing services group says its performance was its strongest quarterly organic figure since 2000.

Third quarter revenue rise for Publicis

Marketing Week

Publicis Groupe has reported an increase of 10.8% in revenue for the third quarter to €1.12m compared with €1.01m for the same period in 2006. It has reported that 43.3% of group revenue came from North America, 37.3% from Europe, 11.1% from Asia Pacific, 5.9% from Latin America and 2.3% from the Middle East and […]

Olympics journey fails to thrill

Marketing Week

When Lloyds TSB wrote the 80m cheque entitling it to be officially associated with the London 2012 Olympics, it could not have known just how topical its idea of a journey would turn out to be.

FDF launches environmental action plan

Marketing Week

Members of the Food and Drink Federation (FDF) have launched an action plan designed to have a positive impact on the environment. The plan includes a commitment to send no food packaging waste to landfill sites from 2015. The five-point plan consists of collective commitments from members to: achieve a 20% reduction in CO2 emissions […]

Disney launches pre-school ‘plus’ channel

Marketing Week

Disney Channel is launching a new pre-school channel, Playhouse Disney +, from October 30. The channel will be broadcast to Sky customers and runs alongside sister channel Playhouse Disney as “plus channel” or “a staggercast”.

Dunaway to take on top US marketing role at Nintendo

Marketing Week

Nintendo has appointed outgoing Yahoo! chief marketing officer Cammie Dunaway as executive vice-president of sales and marketing for America. She takes up her role on November 5 and fills a post that has been vacant since May last year, when Reggie Fils-Aime was promoted to president and chief operating officer at Nintendo of America. Dunaway […]

BBC and ENO take Carmen into digital age

Marketing Week

BBC Radio and the English National Opera (ENO) have teamed up to produce the UK’s first video-streamed opera performance. BBC Radio 3 and the ENO will stream a performance of Carmen on November 3. The production will be available online for a further seven days via the Radio 3 website. Viewers will be able to […]

W&K wins Old Spice global digital task

Marketing Week

Procter & Gamble (P&G) has handed Wieden & Kennedy (W&K) the global interactive account for its Old Spice brand. The agency has also won the global creative brief for the packaged goods giant’s Escada fragrance…

Haines in shock Leo Burnett exit

Marketing Week

Leo Burnett Group’s UK chairman and chief executive Bruce Haines has resigned after almost six years following a “disagreement” with worldwide chief Tom Bernardin over the structure of the UK group. Haines will be replaced by Arc’s European chief Andrew Edwards.