Counterfeiters flood UK with fake iPhones

The UK is being flooded with fake iPhones ahead of Apple’s UK launch of the iPhone tomorrow.

The UK is being flooded with fake iPhones ahead of Apple’s UK launch of the iPhone tomorrow.

Counterfeiters and “grey market” sellers are taking advantage of the internet to sell unofficial imports of the iPhone and are inundating the UK with phones, according to research from online brand protection company NetNames.

It reports that in just three days during the week leading up to the UK launch, there were more than 450 online auctions for thousands of unofficial iPhones in progress. The auctions are taking place mainly on eBay and other online auction sites and the average price reached is £335. Chinese replicas of the iPhone are being sold for an average of £56.

The research also reveals that in 70% of these auctions the iPhones were advertised as unlocked. Official UK iPhones are only offered on the O2 network.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here