Lowe to replace Gatfield as group chief executive…

Amanda%20Walsh%2C%20Lowe%20WorldwideLowe Worldwide is understood to be seeking a replacement for chief executive Steve Gatfield, who is due to quit the network in April 2009. It is thought that his departure will trigger changes in the management of the network.

The news comes as Lowe London chief executive Amanda Walsh leaves the agency after just over a year. Lowe says that there are no plans to replace Walsh, who joined in October 2006, and that Gatfield and Tony Wright, Lowe Worldwide chairman, will now be more closely involved with the London agency. They are working with Ed Morris, executive creative director, and Rebecca Morgan, chief strategy officer.

As part of the changes, London will become the lead office of Lowe Worldwide, and any replacement of Gatfield is expected to be based there.

One source says that Gatfield is not necessarily recruiting a direct replacement for himself, as the role has changed since he was drafted in to replace Wright in March 2006. It is not clear if this means there will be a dedicated head of the London agency, with responsibility for the worldwide network, or if the two roles will be separate.

Insiders say that it is not clear what the role will be or when an appointment will be made, but expect to continue over the next 12 to 15 months.

Meanwhile, industry sources also suggest that Gatfield is seeking opportunities outside the parent company Interpublic Group. It is understood that he is interested in returning to Asia.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here