WCRS scoops 12m Carbon Trust account

WCRS has won the 12m Carbon Trust advertising business after a three-way pitch against roster agencies, Vallance Carruthers Coleman Priest and RKCR/Y&R. It is now the lead agency for the body for the next three years.

WCRS has won the £12m Carbon Trust advertising business after a three-way pitch against roster agencies, Vallance Carruthers Coleman Priest and RKCR/Y&R. It is now the lead agency for the body for the next three years.

The government-funded body appointed the three agencies to its roster in January 2007. VCCP was handed a one-year contract as lead agency, which expired at the beginning of this year.

Media planning and online advertising are also being reviewed with Manning Gottlieb OMD, Media Planning Group and Edwards Groom Saunders competing for the media brief, which will also be for a three-year contract. MG OMD handled the account for the last year.

In December 2006, the Carbon Trust appointed Delaney Knox Warren, McCann Erickson, Quadrant Consultants and TequilaLondon to its general planning and strategy roster, which will be in place until 2010.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here